Event Approach

Published on Nov 22, 2015

No Description

PRESENTATION OUTLINE

EVENTS

AS A STRATEGIC MARKETING OPPORTUNITY
Photo by kevin dooley

EVENTS ARE DEAD

HAVE YOU HEARD?
Photo by ahnfire73

Untitled Slide

Photo by urban_data

Untitled Slide

Photo by deerkoski

Untitled Slide

Photo by tsuacctnt

HOW IT BEGINS

"I NEED A THEME"

IT'S ABOUT THE CONTENT

(NOT THE EVENT)
Photo by an agent

WHAT'S THE WIIFM?

(MAKE IT PERSONAL)
Photo by Average Jane

THE MAN BEHIND THE CURTAIN

GIVE THEM THE WRAPPER

TRANSFER RESPONSIBILITY - MAKE IT THEIRS
Photo by cdsessums

Untitled Slide

Untitled Slide

RUN CLIP

Photo by brainflakes.

Untitled Slide

SHOWTIME

Photo by Carbon Arc

Untitled Slide

TAKE 3

Photo by Carbon Arc

WERE WE SUCCESSFUL?

(YES, YES & GIVE ME MORE!)
Photo by Leo Reynolds

BE RELEVANT

GIVE THEM GREAT CONTENT - AGAIN AND AGAIN AND AGAIN
Photo by ElizaPeyton

REACH ME

HOW I WANT TO BE REACHED - B 4, DURING AND AFTER
Photo by djwudi

THE NEW STANDARDS

Untitled Slide

THANK YOU

@JULESDASH @WIESMAN
Photo by bagaball

Wendy Wiesman

Haiku Deck Pro User