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Economics 2020

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PRESENTATION OUTLINE

ECONOMICS PROJECT-2020

By: Faith
Photo by kevin dooley

WHAT IS IT?

  • I have chosen to design an air freshener due to pollution of the air.

WHAT DOES IT dO?

  • When you use the air freshener, it takes some of the pollution away and replaces it with vitamins. The scent has a range of citrus, christmas pine, cotton candy, coffee and chocolate.

1 OF 3 PERSONAS

  • Age: 15-20
  • Hobbies: Camping and painting
  • Enjoys: Reading fantasy novels, drinking coffee, lighting scented candles.
  • Job: Fast food worker
  • Family: Parents and a sister
  • Gender: Female

2 OF 3 PERSONAS

  • Age: 20-25
  • Hobbies: Writing, designing and playing soccer
  • Enjoys: Eating fruit, listening to music, being in the wilderness
  • Job: Part-time job at Cotton On
  • Family: Girlfriend
  • Gender: Male

3 OF 3 PERSONAs

  • Age: 30-45
  • Hobbies: Hiking
  • Enjoys: Baking, drawing, buying accessories
  • Job: Office manager
  • Family: Married with 2 kids
  • Gender: Males and Females

WHY WOULD MY AD WORK?

  • In a way, I think that it would work because all of them have one thing in common: enjoying the nature and food.

HOW WILL YOU SELL YOUR PRODUCT?

  • Firstly, I would put up an ad about my product on social media (for example Facebook), and targeting teens aged from 14 to adults in their late 30's
  • I would buy an advertising space to place in malls.

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REFLECTION

  • This unit has made me think a lot about money, advertising, supply and demand, goals and investment.