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Country-Specific Recommendations

Published on Nov 21, 2015

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PRESENTATION OUTLINE

TURKEY
PROFESSOR OSBORNE
INTERNATIONAL BUSINESS - INT-113

TURKEY'S BACKGROUND

  • Location: Southeastern Europe and Southwest Asia bordering the Black Sea, the Aegean Sea and the Mediterranean Sea
  • Geography/Climate: hot-dry summers with mild wet winters
  • Population: 81,619,392 (2014)
Photo by Edgar Barany

Main Cities Population and Communication

  • Istanbul: 13.954
  • Ankara: 4.644 (Capital)
  • Izmir: 2.989
  • Bursa: 1.869
  • Adana: 1.778
  • Gaziantep: 1.488
  • Internet Domain: .tr
  • Major Languages: Turkish 70 - 75%, Kurdish 18% other 7 - 8%
  • Activities: Sports , Entertainment, Art and Theater
Photo by chop1n

Quality of Life

  • Life expectancy: 73 years (males 71 - females 75) (2014)
  • Literacy rate: 95% can read from 15 years and up (98.4 males - 91.8 females) (2015)
Photo by Swamibu

My Reasons for Turkey

  • Turkey has always been a country I wanted to know more about, With my grandfather being Turkish and being killed before my mother was old enough to know about him or his roots, I was always intrigued of knowing more and this is a great way to learn

Economic Conditions

  • Employment rate: Agriculture 25.5%, Industry 26.2%, Services 48.4% (2014)
  • Unemployment rate: 9.4% (2014)
  • Gross Domestic Product (GDP): Agriculture 8.2%, Industry 26.9%, Services 64.9%
  • Exports: Automotive & Parts
  • Imports: Oil & Mineral
  • Inflation rate: 8.9% (2014)

Business Conditions

  • High Culture: Literature is mostly poetry
  • Music: Turkey has mixed classical music from the western country and mixed it with their own culture
  • Religion: 99.8% are Muslims the rest are Christians and Jews
  • Diet: Stews of vegetables and meats (beef and lamb) sourdough bread and pastries
Photo by hockadilly

Business Conditions Cont.

  • Holidays: New Years Day, Children's Day, National Sovereignty Day, Victory Day & Republic Day
  • Social Culture: Men dominate the high power positions although there is equal pay
  • Power Distance: is high in Turkey which means people accept the order of positions
Photo by Bradley Wells

Business Conditions Cont.

  • Individualism vs Collectivism: Turkey is a collectivism country which means they work in groups and look after each other
  • The affect of doing business in Turkey would not be that difficult because it a modernized country and the people are warm and welcoming. They accept the hiearchy method and work in groups. Unless you discuss religion then it can affect the business
Photo by hjl

Business Infrastructure

  • Currency: Lira
  • Exchange rate: 2.66 lira for every American Dollar
  • Central Bank: Merkez Bankasi
  • Commercial Banks: Citibank, Akbank, Arab Turkish Bank and more
  • Stock Exchange: Borsa Istanbul
  • World Bank: Turkey has many projects with the World Bank
Photo by kenteegardin

Business Infrastructure

  • Banking Systems: In Turkey is similar to USA, loans and credit are given out
  • Banking Laws: Must have a joint venture to open an account/business
Photo by 401(K) 2013

Physical Infrastructure

  • Transportation: There are many ways to get around Turkey, such as cars, trains, planes, boats and ferry's
  • Power supply & Communications: 1 billion kilowatts usage (2013), 13 million telephone lines (2012), 7 million internet host

Country-Specific Recommendations

  • Turkey is a full member of the BSEC (Black Sea Economic Cooperation) since June 1992 their aim is to enhance stability through economic cooperations.
  • Turkey is also a full member of the WTO (World Trade Organization) among many other organizations.
  • The BSEC main goal is to help its members with any trading issues.

Best Way to do Business

  • Starting a business: Procedures 7; Days 6.5; Cost (% of income per capita) 16.4; Paid in min. capital (% of income per capita) 12.1
  • Export Trading Across Borders: Documents to export 7; time to export 13.0; cost to export (US$ per container) 990.0
  • Import Trading Across Borders: Documents to import 8; time to import 14.0; cost to import 1235.0
  • The best option for a MNC to do business in Turkey is to Export Goods because it takes less time and money

Recommendations

  • Turkey has reformed doing business in 2015 for corporation more difficult, by increasing their notary and registration fees and becoming more costly to start a business
  • Corporate Taxes are higher because they increased social security contributions for employers

Summary

  • Country Specific Considerations: Turkey is a growing economy, it has grown 5% since 2010 and its top export industry is Automotive and Precious Stones. Their major GDP is their services and the second one is the industry.
  • If I was to recommend a MNC to enter the Turkey market I would recommend they enter into either the Export of Automotive or into the Service Industry
Photo by i k o

References

References

References