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Slide Notes

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Content Q3 2014

Published on Nov 21, 2015

Content Q3 2014

PRESENTATION OUTLINE

LInkedin ContenT

07.15.2014
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Untitled Slide

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San Francisco Update

 
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san francisco

  • SPECIAL InDay this Friday: go/sfexplore
  • SF Update Meeting: @Unite 7/30 3:30pm
  • Collaboration testing – we need your feedback:
  • SF
  • Person-to-Person: Cisco Jabber
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June highlights

 

Highlights

  • Publishing: Dexter
  • Sharing: New ingestion framework in production
  • Sharing: New Sharing framework in production.
  • Pulse Android: Published new Onboarding + EKG
  • Pulse CED Redesign: B2 platform E2E integration

Highlights - Cont.

  • Pulse: Multiproduct conversion and EKG support
  • Mobilze: Native Post Consumption
  • Mobilze: Share in NUS
  • SlideShare: Content Search
  • SlideShare: Seamless uploads to Treasury

Q3 2014 OKRs & Priorities

 
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TECH PRIORITIES

  • Complete all rest.li migration efforts (current @88%)
  • Tracking
  • Investing in Testing Coverage/Automation
  • Operational Dashboards
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Publishing

 

Publishing Platform

  • Ramp to all english-speaking members
  • Redesigned desktop and mobile reading experience
  • WYSIWYG writing experience w/ author tagging
  • SEO improvements
  • Iterate on Publishing notifications

Sharing

 
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Sharing

  • Complete BAMBOO
  • Migrate sharing front-end to Play
  • Integrate 2000 AB into people follow reco modules
  • People follow viral loop

SHARING - CONT.

  • Experiment with share suggestions
  • Leverage share suggestions to increase shares
  • Integrate into WVMX, Leaderboard,etc

SHARING - Ingestion

  • 100 % ramp to babylonia
  • Improve images via media proxy
  • Add support for user tagging content

Groups

 
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GROUPs - Public Conversations

  • Public Conversations MVP
  • Code Complete and Testing in Q4

Groups - Communities

  • Tech Investment & Metrics
  • Additional Groups Digest optimizations
  • Complete Rest.LI
  • Horizontal initiatives
  • Reduce GCO tickets

Content RElevance

 
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content relevance

  • Content and follow recommendations
  • Channels Classification
  • Increase coverage for PITN/CITN

RELEVANCE - CONT.

  • Unify all follow
  • Content processing pipeline for CED2, NUS & LIT
  • Ubiquitously apply algo-tagging and quality filters
  • PITN MVP for Lighthouse
  • Start on CITN MVP

Distribution/Pulse

 
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Pulse -- New App

  • Obj #1: Create the best professional social news app
  • Invite ramp of Beta app with new design on Android - 7/21
  • Launch experiments based on user feedback to hit 50k WAUs

Pulse -- Push

  • Obj #2: Sustainably reactivate dormant users via transactional channels
  • Full ramp of new CED Infrastructure (B2)
  • Increase CED sends by 2x with intelligent targeting
  • Launch push notifications in Pulse app

Pulse -- Unified Feed

  • Obj #3: Distribute 3rd party content, LI posts and shares 
  • Power dexter with the Pulse Unified Feed
  • Create high quality FPRs for various content types
  • Improve tooling to monitor and analyze the feed
  • Surface posts and shares outside your network

CONTent mobilize

  • Increase investment
  • Build developer expertise
  • Release major initiatives across all platforms
  • Native Publishing Experience
  • Notifications parity

Slideshare

 
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SlideShare

  • Complete infrastructure improvements
  • Increase rate of upload/creation
  • Increase engagement 

SLIDESHARE - Infrastructure

  • Complete LI Data Center move
  • Upgrade to Rails 4.1
  • Experiment search powered by Galene

SLIDESHARE - Content Acquisition

  • Haiku Deck
  • Project Utz

SLIDESHARE - Content Consumption

  • Project Sunpass
  • Improving Related

SLIDESHARE - Mobile

  • iOS first internal protootype
  • Android tablet optimized app
  • Android, first 250k activations

Q & A

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