Color Psychology
Published on Feb 03, 2016
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Color Psychology
Photo by Julien Haler
The psychology of color is based on the mental and emotional effects colors have on sighted peopl
Photo by @YannGarPhoto
Warm and cool. Warm colors – such as red, yellow and orange – can spark a variety of emotions ranging from comfort and warmth to hostility and anger. Cool colors – such as green, blue and purple – often spark feelings of calmness as well as sadness
Photo by Lara Mercer Photography
Color is consistently used in an attempt to make people hungry, associate a positive or negative tone, encourage trust, feelings of calmness or energy, and countless other ways
Photo by kugel
Color Psychology: The Color White
purity
innocence
cleanliness
sense of space
neutrality
mourning (in some cultures/societies)
Photo by Pink Sherbet Photography
The Color Black
authority
power
strength
evil
intelligence
thinning / slimming
death or mourning
Photo by Yoko ❥ (Paulina)
Color Psychology: The Color Red
love
romance
gentle
warmth
comfort
energy
excitement
intensity
life
blood
Photo by jenny downing
Color Psychology: The Color Orange
happy
energetic
excitement
enthusiasm
warmth
wealth prosperity
sophistication
change
stimulation
Photo by harold.lloyd
The Color Yellow
happiness
laughter
cheery
warmth
optimism
hunger
intensity
frustration
anger
attention-getting
Photo by kevin dooley
The Color Green
natural
cool
growth
money
health
envy
tranquility
harmony
calmness
fertility
Photo by Sergiu Bacioiu
The Color Blue
calmness
serenity
cold
uncaring
wisdom
loyalty
truth
focused
un-appetizing
Photo by Stuck in Customs
