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Bridging the Indie Gap

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PRESENTATION OUTLINE

bridging the indie gap

a practical guide

j. brad wilke
@jbwilke
Smarthouse Creative
Seattle International Film Festival
UW Comm Lead

know your audience

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the big lie

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network &
audience development

team building

goal setting &
strategy development

a scalable plan tailored to a specific audience that employs digital tools to accomplish a measurable objective anchored to business goals

strategy implementation

marketing tool kit

metrics tracking &
strategy revision

metrics dashboard

Photo by jakerome

filmmaker first
audience ownership

questions