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ASHH RESORTS & SPA

Published on Nov 21, 2015

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PRESENTATION OUTLINE

ASHH CRITERIA

MARKETING : PEOPLE
Photo by Nanagyei

INTRODUCTION TO ASHH ; THE MALDIVES

  • Adaaran "Prestige" 5 star - 3 hotels
  • Adaaran "Select" 4 star - 2 hotels
  • Adaaran "Club" 3/4 star - 2 hotels
  • Niche market - 1 hotel

GOING GREEN

  • Water sustainibility
  • Energy management

EMPOWERMENT

  • Community empowerment
  • Community mutiplier effect
  • Value intergration eg; training, culture, career prospects
  • Employee empowerment central to business quality
  • Employee motivation

COST OF EMPOWERMENT

  • Life and disability coverage
  • Benefits corroding to local law
  • Senior citizen extra benefits
  • Tax increase from 6-8%
  • Cost structure

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