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Advertising

Published on Nov 19, 2015

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MORE DECKS TO EXPLORE

PRESENTATION OUTLINE

1.

ADVERTISING

EXPLAINED
Photo by UweBKK (α 77 on )
2.

WHY?

MONEY
Photo by nathanmac87
3.

HOW?

DEMOGRPAHICS-GROUPS BASED ON AGE, GENDER, ECT.
Photo by silent (e)
4.

KIDS

  • Bright colors
  • TV characters
  • Look palatable
  • Positive ads
5.

TEENS/YOUNG ADULTS

  • Social media
  • Websites
  • Feel cool
  • Look cool
6.

ADULTS

  • Look younger
  • Facts
  • Healthy
  • Social media
  • TV
7.

EMOTIONAL APPEALS

ETHOS, PATHOS, LOGOS

Daniel Palmer