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Adidas Originals

Published on Oct 22, 2016

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PRESENTATION OUTLINE

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Adidas Originals

By, Stefan Cohen
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About Adidas Orignials

Photo by adifansnet
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Analysis

  • Social Media
  • Website
  • Mobile App
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Built on Collaboration

  • Jeremy Scott
  • Yohji Yamamoto
  • Raf Simons
  • Rick Owens
  • Pharrell Williams
  • Kanye West
Photo by dj_boYo
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Social Media

  • Facebook: 28M
  • Instagram: 15M
  • Google+: 140k
  • Youtube: 157k
  • Twitter : 3.4M
Photo by Jason A. Howie
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Website

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Mobile App

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Adidas Confirmed

  • Launched February 2015
  • Geo-Targeting consumers
  • Uses Push Notifications to market new campaigns
  • Follow specific sneaker releases & reserve through the app
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Reccomendation

Photo by michelsutyadi
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Website

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Adidas Originals

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Adidas

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Mobile App

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Stefan Cohen

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