2021 Strategy Internal: Framework is built

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2021 Strategy Internal: Framework is built | Work the plan External: The Pioneers of Our Reimagined Legal Industry | Tech Savvy/Digital Experience Click to Edit

Published on Nov 09, 2020

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PRESENTATION OUTLINE

We are

The Pioneers of a Reimagined Legal Industry
Tech Savvy - The Evolved Digital Experience

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Telling the [feel good] story

Renewable Energy
Affordable Housing
Real Estate Conversion
Diversity and Inclusion
New Technology
Giving Back (Charities, etc)

Photo by Reuben Juarez

The Machine

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60+ Individual sponsorships

= 200+ speaking opportunities

Photo by JOSHUA COLEMAN

120 Press Releases

= Constant fresh content

Photo by Jason Rosewell

MASSIVE EXPOSURE

= Daily Social calendar + Organic SEO

Photo by Ben Mortimer Photography

10.

Bid Procurement System

5+ per day | 1,800+ opportunities

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11.

COmpetitive Intelligence

Target who we want to work with

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12.

Individual initiatives

Quarterly Marketing Objectives

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13.

Personalized Plans

90 day goal - Next steps
What we need from you
What to expect from us
Targets, bids & participation
***See attached for more detail

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14.

Practice Group Objectives

Quarterly deadlines + Speaking Schedule

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15.

Marketing team Hustle

Split Initiatives

Photo by Jordan Whitfield

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Recruiting + CULTURE BUILDING

D&I group, weekly social post, Stress MANAGEMENT & wellness

Photo by Deniz Altindas