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18 Stories: Mike Amico

Published on Nov 23, 2015

Park and Kevin, here is my 18 story ideas for your review.

PRESENTATION OUTLINE

18 Stories

DELIVERABLE 2: Generate three story ideas from the content you developed this week around your capstone initiative that you can use in social media to establish your thought leadership, and describe each with a headline and a one-sentence descriptor about the story idea. Then, prioritize the 18 story ideas in an editorial calendar and outline how you will produce and publish these stories within the social media strategy you created in week 6 of communications course II. Format your paper consistent with APA guidelines. Upload a copy of all your deliverables in Week 6 of Leadership III.

Solar "Friggen" Roadways!

 Theres a better option, solar friggen roofs!
We are building more obstacles for ourselves as we try to bury solar panels in the ground. Solar "Friggen" Rooftops are economical, reliable and absolutely necessary for our long term viability.

Distributed Energy

Why utilities are scared of solar on your roof.
As residential solar becomes more prevalent the utility companies who have enjoyed natural monopolies are starting to attack. This is a story about why solar on your roof is worth far more than a solar power plant.
Photo by glenn5108

Where's The Movement?

What the Ice Bucket Challenge Had That Solar Needs
Reviewing the elements of the ice bucket challenge and what lessons our industry can learn from its success.
Photo by floodllama

Out of Sight

A problem that no one sees is still a problem
Coal power plants are placed way outside of our viewpoint and that impacts our perception of the problem. Solar is a real solution, yet we must accept it as a visible part of our lives.

Photo by squeaks2569

Solar: Don't Buy It

How old thinking is trapping solar consumers.
Why buying a solar system is like buying a VHS player when everyone else is watching Netflix.

Trendsetter

Why The Energy Revolution is Being Led by Grandpa
While the 30 somethings kick the tires and wait for our big payday to buy a solar system, our parents see it as protection from inflation and are adopting it faster.
Photo by pedrosimoes7

Solar Nightmare

Why and How People Get Taken Advantage Of
True stories about people like Marty, who made a big mistake trusting the wrong person.

And what you can do to protect yourself.

Want to Save Water?

Go Solar
Did you know it takes more water to create the electricity for your home, then you use living in it?

With sever drought threatening the livelihoods of many in California can we afford to use water in this way

Boiling Water

Constant Rate Hikes Have Numbed Us To The Pain
Over the past 10 years the cost of energy in California has doubled. Leading many to suffer in their own homes or even consider moving.
This is a reality we no longer have to accept, we just need to jump out of the pot.

Now What!

For many who are tight on money it is going to be a cold winter. How the lack of a contract allows these kinds of price increases and what you should do about it!

95%

How what we say is not what we do
A review of 95%, the % of us who say we are willing to pay more for renewable energy, but have done nothing to prove it.

Start a Movement

How you can change your neighborhood 
How solar spreads thanks to the enthusiasm of its customers and their willingness to share their story.

Don't Fear The Contract

Many people avoid solar because of the contract, however the contract is the true value solar provides, so lets take another look.
Photo by NobMouse

Solar in The Boardroom

How solar can help companies change in a changing economy

http://www.cnbc.com/id/102213040

Now that price is out of the way, what else is holding renewables back?
Photo by Patsnik

Systems Thinking

How we at Sunrun can Improve by taking a step back
Our recent merger has required many changes and many more are to come. But change is hard. Therefore we need to use this as an opportunity to review how we do things and make the right changes once.

Learning Org

Increase talent, bench strength and retention through collaboration
A discussion about our current silo organization and the opportunity to build talent and future leaders by encouraging more group learning and sharing.
Photo by stevendepolo

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