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New! Free Haiku Deck for PowerPoint Add-In
Newsworthy Elements
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Published on Jan 18, 2016
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PRESENTATION OUTLINE
1.
NEWSWORTHY
elements
Photo by
ericskiff
2.
newsworthy...
all stories, photos, videos & audio packages must have at least one element of a newsworthy event
Photo by
VinothChandar
3.
PROXIMITY
how close is the event to the consumer?
can a far-away event be localized?
Photo by
OakleyOriginals
4.
SIGNIFICANCE
event affects a large number of people
event affects a small number of people in a significant way
Photo by
cliff1066™
5.
TIMELINESS
event is current enough to be relevant to consumer
6.
PROMINENCE
event revolves around or features a well-known subject
Photo by
Michael Gwyther-Jones
7.
CONFLICT
the event contains a relevant conflict
Photo by
Emre Ç.
8.
NOVELTY
events are unique--something not seen everyday
Photo by
Lotus Carroll
9.
HUMAN INTEREST
events revolve around emotional appeals of people
typically either triumphant or tragic
Photo by
DVIDSHUB
Blake Tobey
http://tobeyclassroom.weebly.com
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