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Personal Branding

Published on Nov 19, 2015

Use the 5 personal branding elements to tell your story

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1.

Personal Branding

How to tell your story 
Photo by Creatas
2.

There are 5 Elements

of a personal brand
Photo by Leo Reynolds
3.

Your product

  • Profession & job title
  • Experience and achievements
  • Specialties
  • Past positions and industries served
Photo by Digital Vision.
4.

Your Look

  • Physical
  • Digital
Photo by flashfilm
5.

Your Tone

  • Confidence-level
  • Attitude
  • Personality
Photo by a4gpa
6.

Your Promise

  • Compelling benefit
  • Authentic and credible
  • Consistantly delivered
Photo by Jupiterimages
7.

Your Story

  • Name your audience
  • What are their goals and challenges?
  • How can you help them achieve their goals?
  • How can you help them solve their challenges?
Photo by Digital Vision.
8.

Most people spent the most time

on their product and look
Photo by Digital Vision.
9.

You CAn Leverage All 5 Elements

Photo by Digital Vision.
10.

In Competitive Environments

the people with the best brands win
Photo by Polka Dot Images

Amanda Kaiser

www.SmoothThePath.et