It is the art and technique of structuring and arranging type in order to make the language it forms most appealing to the audience.

It's not just about how the font looks, but also on how it communicates, how to deliver the right kind of message, what kind of emotion does it invoke. All that jazz :)

It is the art of visual communication and communication design.

It is the process of specifying, acquiring, manipulating or generating audio elements.
- It is employed in a variety of disciplines including

Filmmaking
Television production
Theatre
Sound recording and production
Live performances
Sound art
Post-production
Video game development.

The ability to combine moving images, graphics, text, and sound in meaningful ways is one of the most powerful aspects of computer technology.

From making a storyboard, a rough cut to making preliminary edits, from making establishing shots to using emotional cutaways to captivate your audience and tell a good story.

Interactivity can be termed as the dialog that occurs between an individual and a computer program.

Interactivity Would appeal to Web Design, Game Development and Interactive Design.

Breeds a new generation of artists who are adept in merging different forms of digital media into design innovations with timeless impact.